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Yoram Solomon, PhD
Nov 2, 20235 min read
Can You TRUST A Cold Sales Email?
Today, 56.5% of emails are spam, for which 73% is identity theft, and 36% is marketing/advertising for things we don’t need. The U.S....
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Yoram Solomon, PhD
Oct 27, 20236 min read
The Ultimate TRUST Buster: The Truth about BS
The ongoing, ground-breaking Trust Premium™ research shows that of all the behaviors that a financial advisor, or a professional in...
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Yoram Solomon, PhD
Oct 18, 20234 min read
The Trust Premium™ for Financial Advisors is 41%
I just received the results of the first sample of my new ground-breaking study of the Trust Premium™ that customers are willing to pay a...
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Yoram Solomon, PhD
Sep 14, 20234 min read
Win with TRUST, not Low Price: How to Sell More, Raise Prices, and Increase Loyalty
In one of my surveys, I asked about the most important quality for people in other people they must rely on. On average, across six types...
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Yoram Solomon, PhD
Sep 6, 20236 min read
Unlocking Talent: The Ultimate Guide to Hiring Trustworthy Employees
When we interview candidates for a job, we mostly ask about technical and professional capabilities. Can they do the job? While that...
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Yoram Solomon, PhD
Jul 5, 20235 min read
Building Bridges from Afar: 8 Actions to Nurture Trust in the Remote Work Environment
If there is one shift in how we work that resulted from the COVID pandemic, it’s that we embraced the possibility of working remotely or...
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Yoram Solomon, PhD
Jun 30, 20235 min read
7 Insights About TRUST
In today's fast-paced and interconnected world, trust plays a fundamental role in shaping our personal or professional relationships. As...
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Yoram Solomon, PhD
Jun 8, 20237 min read
Laws, Ethics, Values, and TRUST
Do you want to be trusted by everyone? Do you think you CAN be trusted by everyone? If so, I’ve got some bad news for you. You won’t....
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Yoram Solomon, PhD
Jun 1, 20234 min read
Motivation, Habits, and TRUST
Building trust will transform organizations and relationships. But to build trust, you must first change behaviors. Unfortunately,...
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Yoram Solomon, PhD
May 22, 20235 min read
Does HR have a TRUST Problem?
The HR professional is ideally positioned to build trust in the organization, but to do that, they must first be trusted by the people...
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Yoram Solomon, PhD
May 4, 20235 min read
How can you tell if you can TRUST Someone? (And train your Gut)
It is imperative to know who you can trust. Trusting someone you should trust is the best. Not trusting someone you shouldn’t trust is...
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Yoram Solomon, PhD
Apr 6, 20238 min read
How Can You Tell if You’re TRUSTED or Not?
My work in The Book of Trust®, The Trust Show™, the Trust Habits® workshops, my keynotes, and almost everything I do revolves around...
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Yoram Solomon, PhD
Mar 23, 20237 min read
Building HR (and Other) Strategies Like You Use Your GPS
The Human Resources function, and the Human Resources department, like any other department or business unit within the company, is a...
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Yoram Solomon, PhD
Mar 9, 20236 min read
Politics, Ideology, Personality Compatibility, Trust, and Elections
It seems we are always in election season. We just had the mid-term elections in November; we are about to enter local elections in Texas...
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Yoram Solomon, PhD
Mar 2, 20235 min read
Funny, Not Funny, and TRUST
And then, Chris Rock pointed to Jada Pinkett Smith, Will Smith's wife, and said, “Jada, I love you, GI Jane 2, can’t wait to see it.” The...
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Yoram Solomon, PhD
Feb 23, 20238 min read
A Few Hard Truths About Employee Engagement Surveys
Employee engagement is essential to companies. It affects the company’s culture and performance. But it has also declined in the past...
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Yoram Solomon, PhD
Feb 16, 20238 min read
The Formula that Makes Companies Trusted and Profitable—Revisited
Customers are willing to pay a premium when they buy from companies they trust. With the continuously increasing new customer acquisition...
24 views
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Yoram Solomon, PhD
Feb 9, 20238 min read
Should ChatGPT be Banned from the Classroom?
The trigger for this article started when someone asked me if, as a college professor, I could tell if my students were cheating on their...
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Yoram Solomon, PhD
Feb 2, 20236 min read
Can you TRUST Remote Employees?
We didn’t ask for the COVID-19 pandemic. We didn’t ask to work from home. But, in March 2020, it was forced upon us. At the time, it...
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Yoram Solomon, PhD
Jan 26, 20234 min read
Artificial Intelligence (AI), ChatGPT, and TRUST
My first interaction with ChatGPT started funny when it asked me to check the box that confirmed I was not a robot… You have heard the...
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